Thursday, April 03, 2025

Millie's Cookies Won April Fools' Day 2025

Millie's Cookie won April Fools' Day.

That's because, on April 1st, I received an email from them in the morning. In it, the company boasted about a new cookie that was coming to its stores. 

A breakfast cookie. An avo-on-toast one at that.

Millie's Cookie's Avocado on Toast Cookie


I opened the email and had to do a double take before I realised what was going on.

They didn't get me. But, it would be fair to say they came close considering I had to read the content of the email AFTER seeing the picture of avocado on a cookie.

Millie's came clean a few hours after and gave their customers an April Fool's Day discount code.

That was the best use of April Foolin' I saw this year. Well done!

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