The WWE has been known to have a great marketing team and this picture to the left proves it.
The SummerSlam DVD anthology will be housed inside a box resembling an ice-box.
The twenty discs of the annual Summer event is going to be released in the USA in a number of months but pictures of this package were published online a number of days ago.
I won't be buying it, though. I own most of the events on VHS and they are the proper versions as the court case between the World Wrestling Federation and the World Wildlife Fund meant that all references to 'WWF' have to be edited out.
I'd rather watch matches without a blur covering the logo thank you very much!
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