I don't know which one of two thoughts hit me first, but they were:
'What a lack of awareness to do this on World Diabetes Day' and 'This should be fun'.
Call it pessimistic, but I had a feeling there would be some sort of controversy with orders not being fulfilled or going missing.
As expected, there was a hiccup.
The app apparently crashed causing a lot of Londoners to miss out on the free doughnuts.
But that's not all.
Krispy Kreme and UberEats have also been criticised by Diabetic and Obesity groups for choosing yesterday, of all days, to run their promotion.
It absolutely was short-sighted of the companies, that's for sure.